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Weekly TikTok Trend Identification and Analysis for Businesses
Foreword
TikTok is evolving. What once was a platform for pre-teens to lip sync to Kids Bop, has now become the driving force in the world of social media with over a billion users and a greater average watch-time than Youtube. The younger generation has gotten sick of the inauthenticity on other platforms and found solace in the self deprecating, sarcas…